Get the racing feeling: the John Cooper Works tuning kit for the new MINI Cooper S

Press Release from BMW AG
(Translated somewhat from German, it could be cleaned up, but hey you heard it here first)

The international automobile salon in Geneva (8. to 18. March 2007) is scene for the world premiere John of the Cooper Works Tuning kit for the MINI Cooper S.

Mitte 2007 gets the anyway already strongest variant of the compact Premium models thereby now additional steam under the hood. With John Cooper Works Tuning kit for the MINI Cooper S the achievement 1.6 litres of the large twin Scroll turbo engine on impressive 141 kW/192 HP one increases and the maximum torque within the range between 1,750 and 5,000 routes is increased to 250 Newtonmeters.

By the Overboost function the torque can be raised with strong accelerating at short notice and in the speed range of 1,750 to 4,500 min-1 even to 270 Nm. Beyond that the mark MINI for the fans of the new MINI Cooper S has still further John Cooper Works components in the offer, which accelerate the pulse and into everyday life traffic bring passionate Racing Feeling.

In addition one sport chassis, punched brake disks for the front axle of the MINI Cooper S as well as 18 tariff light alloy wheels belong. Ideally to combine these options with numerous further offers from John Cooper Works accessories program, which supports the sport spirit, leave themselves.

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Episode 15 – Huffaker Engineering

After the M&M run (Episode 14) several of the Mini and Miata owners made their way to Huffaker Engineering at Infineon Raceway, to enjoy an exclusive look at Joe’s facility and meet with his staff for great stories of racing history and a sneak peak at one of the leading fabricators of the racing circuit. We saw Joe’s #77 Mini in some of the earlier episodes, so it was a real treat to meet the man behind the scenes and hear him speak candidly about his family’s wonderful racing history. This short podcast has some of that tale edited and posted here for your enjoyment! Sorry some of the edits are a bit rough 🙁


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MINI dealers invest millions…and Robert Stern wins ‘Dealerof the Year’

In 2006, MINI dealers invested £21 million in expanding or moving premises to meet the growing MINI range and offer customers more choices in the showroom, rather than just the brochure.
MINI dealership Robert Stern moved to new premises in 2005 after an investment of £1.5 million. In the same year, the Worcester dealer was crowned ‘Dealer of the Year’. Successive titles have now been achieved with Robert Stern being named ‘MINI Dealer of the Year 2006’.

All 150 MINI dealerships were judged on a variety of performance indicators including new and used sales. Once again, Robert Stern proved the most successful at all-round business excellence throughout 2006 combined with exemplary customer service.

Andy Hearn, MINI UK General Manager, said: “To win this once is a tremendous achievement, to win it two years in succession is remarkable and shows the results of hard work, passion and commitment in providing the best customer experience. My congratulations to Robert Stern and his team.

“This level of commitment is reflected across the dealer network with an investment figure close to £40 million in the last two years. Dedicated MINI dealerships means the ability to show more of the huge choice of models, options and accessories at the dealership, including MINI Cherished models.”

Colin Capewell, Robert Stern Dealer Principal, said: “We’re incredibly proud to receive this award for a second year running and my thanks go to our fantastic MINI team for making this happen. Our business has developed dramatically over the past two years and it is a credit to Robert and Deborah Stern, and of course our staff that we have been recognised by MINI UK for this. We also give our thanks to customers both existing and new. Without their support and loyalty in our first two years in Worcester, achieving this title would have been so much tougher.”

Over 6000 MINI Coopers and MINI Cooper S are now on the road since the launch date of 18 November 2006. This April, the MINI One and MINI Cooper D will go on sale, starting from £11,595.

Seven regional winners were also announced: Dick Lovett of Bristol, Chandlers in Brighton, Sytner of Solihull, Fairfield in Southend, Bateman in Langdale, Preston Hall of Stockton-on-Tees, and Harry Fairbairn in Irvine.

The winner is…

Media Information
26 February 2007

The winner is…”The Lives of Others”.
MINI Collection and the “Double D” congratulate Florian Henckel von Donnersmarck on winning the Oscar® for the “Best Foreign Language Film”.

Los Angeles / Munich. At yesterday’s live broadcast of the Oscar® ceremony in the ARRI Cinema Munich, organised by German Films and MINI Collection, visitors were able to watch the young director being presented by the Academy with the Oscar® for the “Best Foreign Language Film” for “The Lives of Others”.

The film made by up-and-coming director Florian Henckel von Donnersmarck successfully fought off the favourite, “Pan’s Labyrinth”, from Mexico.

The evening’s special guest – the “Double D” – was eagerly used by many film lovers and VIPs to relax in during the broadcast. Guests were also able to check out the clothing and accessories from the MINI Collection, and to enjoy the DJ sounds on the top floor.

For those of us that went on MINI Takes The States last August, do you remember that big bus they had? Well there’s a similar thing going on in Germany right now with an equally impressive bus.. uh.. that’s about all I know. Cool though 😉

Episode 14 – Minis and Miatas

The Santa Rosa group of MINI and Mini owners brave dusty backroads, meeting up at Napa’s Lake Hennesey. We join Delta Miatas taking in wine country drives to Mary’s Pizza Shack for lunch! Yippee!

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Six action-packed viral videos featuring young Hollywood talent to debut over the next month

New York, NY – Following a number of mysterious appearances on movie screens and billboards across the country, today MINI USA finally offered an answer to the burning question: Who are “Hammer and Coop”?! MINI USA officially unveiled the project – a highly stylized series of web-based films about a new action hero (“Hammer”) and his souped-up sidekick (“Coop”) – on the website

Each webisode promises action, adventure and intrigue, and is sure to keep online audiences riveted to their computer screens. All six films, which will be rolled-out over the next month, were directed by Todd Phillips (Old School, Starsky and Hutch) and starring actor Bryan Callen.

The first two “webisodes” of the viral series debuted online today to coincide with the launch of the new 2007 MINI. Over the next month, the following four will be released – in addition to a mock music video for Asia’s “Heat of the Moment,” a popular 80s song featured in the last webisode of the series. All of the films were approached with the same level of enthusiasm as any Hollywood endeavor – hiring a cast and crew of over 70 people, including top actors, a world-famous director, and professional stunt men. From February 22 through March 23, cinema trailers will be showing in nearly 1900 theaters nationwide.